Frosch is a pioneer brand in the development of ecological products that was born in 1986 in Germany. The Frosch brand was created from the start with the mission of caring for people and the planet. Our ecological products have been present in Denmark since the early 90's.
Our goal is to develop products that combine the natural power of cleaning with the highest degree of environmental protection. Eco-friendly cleaning in 100% recycled & recyclable bottles, formulas with natural ingredients and no microplastics.
The Frosch brand is present in different cleaning categories, such as Fabric Care, Dish Washing and Household Cleaning. Frosch products are gentle on the skin, based on natural ingredients and are sold in innovative recycled bottles – which is good for our planet.
The European ecological label or Ecolabel is issued by a public body and takes into account the entire life cycle of the product, from production to recycling or disposal after use. It is reliable, independent and guarantees that the certified product is at least as effective as an equivalent traditional (non-ecological) product. All eligible Frosch products have received an Ecolabel certification.
Frosch is Cradle to Cradle certified. The objective of the Cradle to Cradle certification is to design products that comply with the circular economy; that is, they are broken down, recycled and reintegrated into the environment after use. The Cradle to Cradle philosophy is based on a closed loop design. The objective is to counter the concept of linear production "from cradle to grave", in which so much material is wasted by not taking into account the protection of natural resources in the long term.